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clearer website story
The redesign turned a technical outsourcing offer into a more readable website about computer vision expertise.
Case study · Website redesign
Pro Vision Lab website redesign for clearer computer vision outsourcing.
99 Francs redesigned the website for an IT outsourcing company specializing in computer vision and recognition technologies, making the offer easier to understand, navigate and trust.
ClientPro Vision Lab
IndustryComputer vision
ServicesUI/UX design, website redesign
FocusResponsive website, navigation, service presentation
Product context
A technical website needed to feel expert without becoming hard to read.
The design uses clear website hierarchy, restrained interface blocks and a memorable visual language for computer vision technology.
Direct answer
This website redesign made Pro Vision Lab easier to understand as a computer vision outsourcing partner.
The work focused on user-friendly navigation, a clearer service story, responsive layouts and visual elements that translate a technical recognition technology company into a more approachable web experience.
Outcome
A more useful website for presenting technical services and expertise.
Pro Vision Lab needed a site that could explain recognition technology, build credibility and stay readable across every device.
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core priorities
Navigation, service clarity and responsive presentation became the main product decisions for the new website.
100%
responsive direction
The visual system was prepared for desktop, tablet and mobile viewing instead of a single fixed web layout.
Challenge
The old website had to explain a specialized technology company quickly.
The main objective was to redesign the old website into a user-friendly and informative experience that showcases Pro Vision Lab's computer vision capabilities, recognition technologies and outsourcing services.
Technical expertise needed a simpler front door
The old website had to become easier to scan, with clearer service hierarchy and a more direct explanation of what the company does.
Illustration carried the computer vision theme
Robot characters and selected visual effects gave the website a recognizable technology signal without turning the page into a dense engineering brochure.
Responsiveness was part of the redesign, not an afterthought
The layouts were planned for multiple devices so the company could use the redesigned site as a practical business surface.
Website UX/UI
Navigation and service context became easier to scan.
We prioritized the user experience, made information easier to find and used a more intuitive website structure for visitors evaluating a technical partner.
Process
From an old website to a clearer responsive B2B technology presence.
The process followed the same structure we use for web design services: audit the old site, simplify the content hierarchy, define visual direction and prepare responsive page layouts.
Audit the old website
We reviewed the previous structure, the company positioning and the way visitors discovered Pro Vision Lab's computer vision and recognition technology services.
Clarify the technical offer
The redesign organized the company story around expertise, outsourcing services and practical use cases so the site could explain a complex domain faster.
Create a friendlier visual system
We paired clean website UI with expressive robot illustrations to make the computer vision theme easier to remember without making the interface feel heavy.
Prepare responsive screens
The final direction supports desktop, tablet and smartphone layouts so visitors can read the service story and navigate the site from any device.
Client comment
99F managed to get the gist of the project, perform the needed consultations and focus the efforts on high quality project completion within the agreed timeline.
Dmytro Usenko · CEO @ Pro Vision Lab
Web design services
Need a technical website that explains the offer before visitors lose the thread?
B2B websites · UI/UX · Responsive design · Service pages · Visual direction
Explore web design→Case study FAQ
Questions about the Pro Vision Lab website redesign.
99 Francs redesigned the Pro Vision Lab website UX/UI for an IT outsourcing company specializing in computer vision and recognition technologies.
The goal was to make the old website more user-friendly, informative and easier to navigate while presenting the company's computer vision expertise clearly.
The project included UI/UX design, website redesign, information hierarchy, responsive web design and visual direction. See the related web design services.
Yes. 99 Francs can redesign technical B2B websites, clarify service positioning, improve information architecture and prepare responsive high-fidelity UI.