Brand Identity Case Studies
Logos, visual systems and brand guidelines for products and companies. 6 case studies in this category, among them MyPDFDone, Dubai Real Estate and Volt. Each case shows the problem, the design decisions and what shipped.
Related: Branding services
Brand Identity Case Studies: all projects

Identity for MyPDFDone, online PDF tools you pay for per file: a checked-document mark that becomes a mascot, paper and ink with one green, Geist and Geist Mono, 27 tool icons in nine colour tones, a voice that says the price, and a 21-sheet brandbook. The product is live at mypdfdone.com.
Identity · Web Development · SaaS · Logo, mascot, 27 icons, brandbook · 2026

Full UX/UI designed from concept for an AI-powered supply chain platform. Visual identity, logo, branding guidelines, and a scalable design system — all delivered end-to-end.
Identity · 1 designer · 4 months · 2024

Real estate website redesign for the Dubai market: premium homepage, new visual identity, property catalog and detailed listing pages for high-value property search.
Web Design · Identity · 2 designers · 2 weeks · 2024

Complete redesign of website and brand identity, with a full logo refresh and new visual system applied across 30+ pages. Elevated to an enterprise-grade digital presence.
Web Design · Identity · 2 designers · 3 weeks · 2024

Mobile app helping users stay informed about planned electricity shutdowns. MVP definition, responsive mobile design, and a zone-based color system for at-a-glance clarity.
Mobile App Design · MVP · Identity · 2 designers · 4 weeks · 2022

App letting users explore, reserve, read, and listen to books from local libraries. Genre filtering, bookmarking, note-taking, and a minimalist reader view for a calm reading experience.
Mobile App Design · Identity · 2 designers · 1 month · 2022
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